What if Stanley Kubrick’s epic masterpiece 2001: A Space Odyssey was released today by, say, Fox in a summertime blockbuster slot? The ponderous pace, minimal dialogue, unconventional narrative techniques, the ambiguous, almost surrealist imagery – how would they sell that? Well if it’s anything like the way the Weinsteins marketed The Road, it might end up something like this -

Thanks to Film School Rejects for that quite brilliant re-edit. It’s amazing to see how accurate the trailer is at interpreting the story but completely misses the tone. It also highlights how repetitive modern trailers have become and how they rely on fast editing and driving music to cover up the fact they give you every single plot point.

Source: FSR