
Say what you will about horror remakes; the public certainly seems to enjoy them. This fact is evidenced by the opening weekend box-office for 'Friday the 13th' franchise reboot, Friday the 13th.
From Variety
Leading the charge was New Line’s redo of “Friday the 13th,” which grossed an estimated $45.2 million from 3,105 theaters to score the best opening ever for a horror title.
Pic’s performance continues New Line’s unprecedented winning streak, boosting Warner Bros., which now releases and markets all New Line titles.
...
Warners prexy of domestic distribution Fellman said “Friday the 13th” was “perfectly positioned,” as well as cleverly marketed.
Horror pics tend to draw decidedly younger moviegoers, but 59% of those turning out for “Friday the 13th” were over age 25 -- part of the generation that grew up on the franchise. The gender split was pretty much even at 51% male.
“Friday the 13th” also scored the best four-day opener of all time for an R-rated pic and the second-best Presidents Day gross after that of “Ghost Rider” ($52 million). The previous record-holder for best horror debut was “The Grudge” ($39.1 million).
Having seen Friday the 13th this Saturday (the 14th) I have to say that I was a little disappointed, as a fan of the franchise, the thing I really want to see when I watch one of these movies is just how outrageous, over the top and hilariously gory they can be. This reboot just seemed a tad too... pedestrian. On top of that the film was very inconsistent in that it didn't seem to know if it wanted to be traditional slasher fare or a 'Scream'-like post-modern take on the genre, for example the one black character made numerous references to being the only black character and how he would 'surprise' you, but then he just bought it like the black characters tend to do in these movies.
Anyway, this definitely will pave the way for more horror remakes. Love them or loathe them, they're on the way.
Source:
Variety